An SMS marketing platform
Ubi.chat is a web platform for creating and launching SMS marketing campaigns in 5 minutes.
Web Marketing Platform
Ubi.chat is able to identify the users’ timezone with the help of their phone number or the information from the CRM to send the message at the right time.
All the necessary metrics are in one place: the total number of sent messages and failed deliveries.
Deep links in messages help the client see how many messages were open and how many users unsubscribed from the mailing.
With the help of Ubi.chat, the client can build templates for messages and add media like images and GIF files.
Ubi.chat allows creating and editing SMS campaigns, sending them to various target audiences, and tracking open rates.
Our client wants to create a universal platform for Instagram and YouTube beauty bloggers where they can create tutorials for their looks and get more recognition for their work.
The layout of Ubi.chat is made intuitive and simple, so creating a new SMS campaign will be easy and smooth.
Here are some challenges we faced while developing Ubi.chat
The app had limits on the amount of SMS sent per second. For example, if a campaign requires the delivery of 100,000 SMSs, it will take a lot of time to finish sending.
We optimized the sending process by adding multiple numbers, creating special queues, and adding more pools of numbers.
Unlike messengers and emails, SMS are hard to track. It’s impossible to see if the recipient opened an SMS and read the information in it. So we had to create a tool for checking the open rate and unsubscribing rate.
We create unique deep links for each message. It registers the moment it’s open and provides the client with the best possible statistics about the number of open messages and unsubscribed users.
Clients actively use the platform for managing SMS marketing campaigns and are happy with the functionality.
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