We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.

ACCEPT COOKIES


Ubi.chat

An SMS marketing platform

Ubi.chat is a web platform for creating and launching SMS marketing campaigns in 5 minutes.

https://images.ctfassets.net/0nm5vlv2ad7a/20r2JRXzkWU6QtMqazH7QH/40d7e04f25b24db8e32b626f09985daf/Group_5588.png?w&h&fm&fl
Ubi.chat
Time:

3 months

Type:

Web Development

Industry:

Web Marketing Platform

Platform:

Web

Geolocation

Ubi.chat is able to identify the users’ timezone with the help of their phone number or the information from the CRM to send the message at the right time.

Analytics

All the necessary metrics are in one place: the total number of sent messages and failed deliveries.

Open rate tracking

Deep links in messages help the client see how many messages were open and how many users unsubscribed from the mailing.

Templates

With the help of Ubi.chat, the client can build templates for messages and add media like images and GIF files.

Campaigns

Ubi.chat allows creating and editing SMS campaigns, sending them to various target audiences, and tracking open rates.

About

Project Idea

Our client wanted to create a simple web platform that will assist them in building SMS marketing campaigns. It should be able to send mass SMS mailing, show analytics, and support media.

Team

  • Project manager
  • Backend engineers
  • Frontend engineers
  • Tech lead
  • QA engineers

Wireframes

The layout of Ubi.chat is made intuitive and simple, so creating a new SMS campaign will be easy and smooth.

https://images.ctfassets.net/0nm5vlv2ad7a/7lmlj3KzVA5DoWYMDUh9HX/2fcda64534f293a9e24503f351c1081d/Frame_5589.png?w&h&fm&fl
https://images.ctfassets.net/0nm5vlv2ad7a/7lmlj3KzVA5DoWYMDUh9HX/2fcda64534f293a9e24503f351c1081d/Frame_5589.png?w&h&fm&fl
https://images.ctfassets.net/0nm5vlv2ad7a/5TNSaWpG7Le2N4z8E0cZZq/b1836b46c62ac78e73b7c48c425d8202/Frame_5588__5_.png?w&h&fm&fl
https://images.ctfassets.net/0nm5vlv2ad7a/5TNSaWpG7Le2N4z8E0cZZq/b1836b46c62ac78e73b7c48c425d8202/Frame_5588__5_.png?w&h&fm&fl

Technology Stack

https://images.ctfassets.net/0nm5vlv2ad7a/5duTD6nrVLU6IjzJi4Y9Uc/a00c950fed9c7a4b7df701801ff3e759/chart__1_.png?w&h&fm&fl

Challenges and Solutions

Here are some challenges we faced while developing Ubi.chat

Mass SMS sending

Problem:

The app had limits on the amount of SMS sent per second. For example, if a campaign requires the delivery of 100,000 SMSs, it will take a lot of time to finish sending.

Solution:

We optimized the sending process by adding multiple numbers, creating special queues, and adding more pools of numbers.

Mass SMS sending

Analytics tracking

Problem:

Unlike messengers and emails, SMS are hard to track. It’s impossible to see if the recipient opened an SMS and read the information in it. So we had to create a tool for checking the open rate and unsubscribing rate.

Solution:

We create unique deep links for each message. It registers the moment it’s open and provides the client with the best possible statistics about the number of open messages and unsubscribed users.

Analytics tracking

Results

Clients actively use the platform for managing SMS marketing campaigns and are happy with the functionality.

https://images.ctfassets.net/0nm5vlv2ad7a/1zZlNvbv8tjnj2eoXrUzRe/64244e43b481fc2940c0f40d96eb79c6/Frame_5546.png

Let’s move forward

Fill in this form orsend us an e-mail


We have received your request
We will be back in a flash