The fitness market flourishes day by day, and the demand for this type of app will continue to grow. Soon, they might become great substitutes for gyms as people can achieve their goals simply by using their smartphones. Thus, the question of how to create a fitness app occurs more and more often. This article will teach you the basic steps of this process and let you win in this crowded market. Keep reading!
How big is the fitness app market? According to Statista, the number of downloads of fitness apps reached 656 million during the second quarter of 2020. Moreover, the latest IHRSA report estimates this market at $96.7 billion in 2019 and is predicted to hit $102 billion this year.
North America, particularly the U.S., has dominated the fitness app market. However, the surge is expected in the Asia Pacific region and Europe, too, is embracing the trend.
Today, billions of smartphone users across the world can do whatever they want with the help of numerous useful mobile apps. The lack of free time to go to a gym is no longer an obstacle to achieving a healthy and fit body. Numerous fitness apps, including those that focus on workouts or dietary needs, accompany users in their fitness pursuits 24 hours per week.
Millennials seem to be the most fitness-oriented: A Nielsen survey states that 81% of them either do exercises already or would like to start. Moreover, around half of them want to receive as much data about their health as possible and buy a health device.
The recent boom of fitness apps can be easily explained as traditional health equipment, such as glucose meters and scales, are being replaced by all sorts of fitness apps installed on mobile devices. Indeed, it is much more convenient to carry out scales within a mobile app instead of using traditional scales for body measurements.
Another groundbreaking solution by fitness apps developers has been their integration with social networking sites. Consequently, people have the opportunity to share their fitness achievements with family and friends, and thereby receive additional motivation and cheering. Obviously, integration with social networking sites has also influenced the expansion of mobile apps.
We can readily see how important technology and functionality are to the fitness-app market segment, but there's always room for improvement. So, why not build a fitness app worth millions of dollars and transform the industry?
Prior to moving on to the basic steps of fitness-app development, let’s look at the most common types of fitness apps, which include activity trackers, nutrition apps, workout apps, meditation apps, and personal trainer apps.
Now that you're familiar with the different types of fitness apps, we recommend that you consider the need for a few basic features: personal accounts, personal profiles, synchronizing with other services, social networking integration, geolocation, integration with wearable devices as well as different features setting fitness targets. Your fitness app should facilitate smooth communication via Bluetooth, camera, GPS, microphone and Wi-Fi networking.
We can divide all of the possible features of a mobile fitness app into three main categories: features for an MVP, for a standard app and for level updates.
Source: Perfect Posture
Source: Perfect Posture
Apart from adding the key features, think about creating a comprehensive menu and including a payment option. Your upcoming fitness app should be both fun and easy to use.
Now, when we know what features your app can have, let’s look at the development strategy.
A brilliant business idea may come to you in any area of fitness, However, it's more likely to occur if you do some market research. However, cold research isn't the only way. You might instead be an active fitness fan with practical experience with fitness apps and therefore have the desire to create a better experience with a fitness app that could revolutionize the industry.
It is necessary, in any case, to conduct proper market research or hire a professional company. It's also essential to consider what a typical user will hope to gain from your app. Consider the following questions:
Once you know what type of fitness app you want to build and which basic features to add, start thinking about how to create a fitness app with the help of a development company and also about the cost of building a fitness app. The cost of developing a fitness app varies according to its type, features, and number of developers. Generally, a demo version of a fitness app is completed in two or three months, depending on the platform. So, once you've reconciled the cost, you'll want to determine how you'll achieve monetization.
The design of your fitness app is particularly important because it has to be simple and convenient. However, also highly functional. No single element of the app should be confusing, and it should be clear what button is responsible for what function. Moreover, if you decide to implement ads in the app, be sure they won't interfere with your design and functionality.
Wireframing is a good way to organize your design elements.
When you know what your fitness app will look like, you and your team can begin the development process. It's a complicated stage, and considerable expertise will be required. In addition to the app's front end–the portion that facilitates user interaction–it should have a back end for the management of data and structural elements.
Careful testing is particularly important for fitness-app development. You must be sure that everything works as intended. The app shouldn’t crash during workouts or while a user is setting up a nutrition plan.
You have finished and approved the above-mentioned stages, and now it’s time to release the app. The work is far from over, though: You still have debugging, updating and feedback review to complete, because the user is the last person you'll want to discover problems.
The accurate tech stack of a fitness app will depend on several essential factors, like the definite specifications, the scope of work, and the deadline. However, we can outline some of the most popular, trusted tools.
For an Android solution, you can use any of the following:
To build an iOS fitness app, the perfect tools are:
Additionally, some platform-agnostic stacks work with iOS as well as Android:
So, your app looks good. We know its functionality, we know the stack, and we're a long way through the development process. However, you should still think about how your app will cover the cost of creation and ensure profitability.
Everything is done, the app looks perfect and is ready to go. Still, there is some advice to follow to make your fitness app even better.
These features will give you a competitive advantage in the market and let you achieve solid communication with your audience.
Our team has created Racefully–a geo-location activity tracker that's available from the App Store. Racefully tracks all kinds of fitness activities from gentle jogging to intensive jumping in real-time. Additionally, Racefully provides a “competition” feature. Therefore, two or three users living abroad may compete in real-time at various distances. Racefully will consider the features of each particular terrain and show objective results.
As top fitness apps continue making tremendous profits, developing a cool and useful fitness app sounds like a good idea. Concurrently, creating a great fitness app is truly challenging: not only does it have to be innovative, However, also contains all of the necessary features and performs smoothly. Moreover, your app’s features shouldn’t distract users from their fitness activities.
The development cost also matters. Adding each particular feature brings additional costs. Therefore, if your budget is tight, the best solution would be to include only the most important features at the development stage. In case your app performs well, you can start adding new features based on the user’s experience and recommendations. The good thing is that fitness apps can be easily monetized by selling premium features and subscriptions.
Remember the high personalization levels of the upcoming fitness app. As users store their sensitive data, it is important to ensure maximum data safety.
Fitness apps are great both in terms of monetization and self-gratification: while people become healthier, they earn money. So, don’t give up if your dream is to create a fitness application. Be patient enough to follow the basic steps of fitness app product development. It's worth the effort, if you want to change the world of fitness.
Is it worth building a fitness application?
What features to include in a fitness app?
How do fitness apps make money?
How can I improve my fitness app even more?
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